KILSGAARD EYEWEAR AW22 CAMPAIGN

 

The client wanted an authentic approach to branding. We therefor visited different artists, documenting how the proces of their work is done. It is subtle advertising, making it - in our opinion - tasteful.

 

The client received four different videos, along with image material. This way the campaign feels well rounded, using both medias on social media.

 
 

 FUN FACTS

  • The artist Britta had such a bad cold, that doing speakover was quite a challenge.

  • All material was shot in a basement with only small windows. No artificial lighting was used during filming.

  • When shooting glasses, the glass is taken out. It gives too much reflection.